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Report Types and Metrics in EngagementHQ
Report Types and Metrics in EngagementHQ

Find out about the types of reporting you can do in the analytics section of EngagementHQ.

Deepa Prabhu avatar
Written by Deepa Prabhu
Updated over a month ago

In EngagementHQ, there are various reports you can use to analyze your consultations. Each report can help you inspect different facets of your projects and report data back to your stakeholders.

Report Types

We offer the following types of reports:

Please note that while most reports are updated immediately, Survey and Quick Poll tools may take up to an hour to reflect the latest data. Additionally, you must select a Custom date range with today as the end date to look at the most recent data.

Reports are available in English and French on dual-language sites.

Before you dive in, please read up on the following key metrics.

Aware, Informed, and Engaged

The Aware, Informed, and Engaged metrics are designed to track how your consultations are reaching your community.

  • Aware: An Aware Visitor is someone who has made one single visit to your site.

  • Informed: An Informed Visitor is someone who has visited your site and sought more information by clicking on something else, such as a widget document or key date. An Informed Visitor is also counted as an Aware Visitor.

  • Engaged: An Engaged Visitor is someone who visited your site and contributed to an active tool on a project page. Engaged Visitors are also both Aware and Informed Visitors.

These metrics help you determine how many people look at and participate in your projects. As the categories are subsets of each other, spend some time learning more about how they work and how to calculate the percentages.

Pageviews, Visits, and Visitors

EngagementHQ tracks Visits and Visitors using cookies. When someone accesses your site for the first time, we drop a cookie in that browser to begin tracking that Visitor in a unique session, which will count as one Visit. Sessions last until there are 30 minutes of inactivity. If the same Visitor returns to your site after 30 minutes have passed, it will contribute +1 to the Visit count while the Visitor count remains the same.

Pageviews differ slightly from Visits in that Pageviews are the number of times a page is loaded, while Visits track unique browsers. For example, if a new browser accesses your site in two sessions throughout the day and reloads the same page four times, your counts would be:

  • Visits: +2

  • Visitors: +1

  • Pageviews: +4

There are some exceptions, so familiarize yourself with the difference between Pageviews, Visitors, and Visits.

Visitors summary in project summary report

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